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Nashville, TN

True to the name 'Shivam' - consciousness, mindfulness, - we strive to make our items by re-using our existing resources, and natural, organic materials.

Our yoga mat bags are handmade using upcycled, vintage fabrics, while the aromatherapy eye pillows are filled with the healing goodness of organic lavender buds and organic flax seeds. 

We hope to extend and share the journey of these goods as they make their way around the world. From our house to yours.



Welcome to my blog at Shivam Creations.

Shivam means mindfulness in Sanskrit; this space is about trying to lead a mindful life and the elements that go with it: yoga, healthy living, nature, and the creative forces within each of us.

Filtering by Tag: business

The First 100: It's About Perspective

Shivangi Parikh

The First 100_ShivamCreations

Living the life of a creative entrepreneur may seem like a dream to many, but it comes with its own share of nightmares. The ecstatic moments of creating something, visualizing something, can get completely shadowed by the logistical anxieties of selling it and actually earning a living from it. 

Anyone who is trying to make a mark in the entrepreneur world is juggling many things: making, selling, marketing, making noise on social media, etc... I know because I struggle with all these things every single day. Especially social media: it is important for us to showcase our work but at the same time we can get easily overwhelmed with all the 'cool stuff that other people are posting'! 

At such times, I try to think of one thing: Perspective. We have all heard it before: You cannot compare your beginning to their middle. If those 'cool folks' started 5 years ago, then there is no way for us to have the same traction as them. How easily we forget that!

So I created a small mantra that I use to regain my perspective, and I am sharing it here, hoping it can help you too, no matter what stage of your business or career you are in.

The First 100 Page Views are tough

The First 100 Page Likes are tougher

The First 100 Followers are the toughest

The First 100 Sales are tough

The First 100 reviews are tougher

The First 100 referrals are the toughest

I have made it through all these stages, except the last one. But it has taken me TWO YEARS to get here. Why it's taken me 6 months to get a 100 followers on Instagram and nearly two years to hit 180 Page Likes on Facebook. But I can safely say that I did it without paying for any ads, or any apps that let you get followers by the hundreds! These are people who are genuinely interested in what I have to offer. The sales and reviews are also organic growth, and there is only one way for them to grow: Up.

I have a long way ahead, very, very long, but all good things come with time and patience.



©Shivam Creations. All rights reserved. If you have enjoyed reading this post, please feel free to share it and attribute it to the author. Please Do Not Copy or Plagiarize. 

Shivangi Parikh

An Everlasting Gift for Valentine

Shivangi Parikh

Hello folks...

Are you all set for Valentines Day? If you are still looking for that special gift, or confused between buying a single rose or the entire store, I would like to suggest an alternative that is more elegant, romantic and long-lasting than the conventional gift of flowers.

Enter Amaranthus Paper & Flora, a mother-daughter makery that specializes in handcrafted crepe paper flowers. Just like its namesake, the "immortal" flower, Amaranthus Paper & Flora creates flowers that will last. Each flower is hand crafted one petal at a time, so no two are alike. The idea is simple: while live flowers are beautiful and brighten up any room, they are eventually going to die even with the best care. But with Amaranthus, your flowers will always ‘bloom’ all-year round. Aren't these flowers simply stunning and lively! When I first saw them, I thought they were real bouquets.  

The team behind AP&F includes talented Nashville maker, and friend, Meredith Eastburn, an educator, artist, and designer who has always loved paper arts. I met Meredith during a CO.Starters business program last summer at The Skillery (an awesome coworking space for entrepreneurs in Nashville) where we were trying to navigate the entrepreneurship landscape. Meredith and her mother, Cherie who is based in Atlanta, combined their love of working with flowers to create AP&F in early 2014. Needless to say, their creations have been a hit! 

I had honestly never paid attention to handmade paper flowers before, but as soon as I saw an individual stem in a vase at the CO.Starters table, I was in love with it. Everybody loves flowers, and if we cannot buy lavish gifts on every occasion, there is always the good old bouquet to fall back on. Why not just make it a more eco-friendly and long-lasting choice? 

So as you contemplate what to get for your Valentine, I hope you will give this handmade team a shot. You can place the lovely blooms in your house or office space even after the dining and romance is done for the night. Each time you pass the flowers, you will be reminded of the wonderful memories, and that is the best gift of everlasting love :)

Have a great weekend!

(p.s. For those of you in Nashville, Meredith & co. will be at the Studio Be Valentine’s Market this Friday and Saturday. For non-locals, you can purchase on their website or Etsy shop.)




Shivangi Parikh

Having a midnight meltdown

Shivangi Parikh

Normally I don't post about my frustrations or mental chaos or general madness that is my brain, but bare with me as I rant today.

So I have been having trouble sleeping the past few nights, and even though I sleep a full 8 hours, I am tired and grumpy. I have blamed everything from my bed to the pillow, to my son and my husband, etc., but the real problem was my frustration with how I manage my day (which I was too proud to admit). And last night I woke up at midnight with a pounding headache and just started crying about all the things that I needed to do and cannot do because I am just so busy doing other things. My main rants: "I need time to create more products for my business; I need time to find help to make some of these products; I need time to sell what I am making; I need time to talk about what I am making; I need time to listen to customers...and on and on and on." My husband is often at the receiving end of this, but he stayed calm (bless his heart) and gave me a tablet to knock me out. And this morning, I find this blog post in my inbox, which somewhat addressed my predicament. Its from Seth Godin's blog and I am quoting it here:

Just leave me to do my work!
I need a sales rep (or ten) to do the selling so I can do my work.

And investors to put up the money so I can do my work.

And an accounting staff so I won’t have to think about inflows and outflows so I can do my work.

And an admin to process and answer all my email and my paperwork...

And employees who already know what to do so they won’t ask me...

And an organization that not only doesn’t make me go to meetings, but also instantly understands and adopts my best ideas...

And a coffee boy to bring me an espresso, a police escort so I don’t get stuck in traffic and a publicist so every media outlet in the world communicates what I’m working on.

By now, you’ve probably realized:

This isn’t going to happen. Not as completely or as flawlessly as we’d like to hope. We need the leverage that comes from working with other people, but that leverage also means that we’re responsible. People who do great work also embrace the fact that this is their work too. It’s not merely an interruption or a distraction, it’s part of what they do. There are no monasteries reserved for productive, successful artists who regularly ship inspiring work. Our culture responds to instigators and impresarios who figure out how to make a ruckus in a complicated world.

Years ago, you had to work with a quill or a manual typewriter. You needed to wait for the post office and you had no free and highly-leveraged outlet for your work to be seen by others. You had no access to a huge, instant and free library of the work that has come before... and yet, despite all of those missing elements, great work was created.

My guess is that the few people who find themselves isolated with nothing to do but what they believe is their work find a way to distract themselves with something anyway. And people who have too many distractions to actually do any real work are in that bind because they haven’t invested enough time, effort or risk in their organization and their process. Yes, there’s a sweet spot. As you obtain leverage, that leverage becomes part of what your work becomes.

We are leaving you to do your work. Go!

Posted by Seth Godin on August 13, 2014

So there it is...Just do my work! Now of course I know that....but because I don't see immediate results, I can be easily frustrated (and hence, easily distracted). I am sure that I am not the only one in this boat. There are lots of people, including some of my closest friends, who are trying to make their own path, and who are facing this problem too. But I have to remind myself that instead of the blame game, I need to just suck it up and keep going..a little bit everyday. It is not going to be easy, but I am going to print this blog post and keep it taped up on my wall to remind myself this every time I feel overwhelmed and have a meltdown. 

Ok, I am done. Now back to work :)

Shivangi Parikh